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Performance & content marketing

Ads that grow revenue. Content that brings them back.

We run your Meta ads, and the marketing around them: short-form video every week, the email that turns first orders into second ones, and the articles that get you found. Made, sent and posted for you.

  • No annual contract
  • You approve everything
  • Free ad audit
Client result · Pure Shaka Live
Monthly revenue↑ 3.5×
$60k→$210k
$0.22Blended CPC
3.97%Link CTR
673KPeople reached
63,073Link clicks

Four channels that feed each other

One article becomes three reels and a newsletter. The video gives the email something to say. The ads bring in the first order — the email is what turns it into a second one.

01Meta adsChannel 1 of 4

Everything your paid growth needs, run end-to-end

Meta ad campaigns

Facebook & Instagram campaigns built and managed end-to-end — structured for clean scaling, not guesswork.

Ad creative & copy

We produce scroll-stopping video and image ads, written to convert. Our top creative for one client hit a 7.07% CTR.

Targeting & testing

We find and scale the audiences that actually buy — and re-test the ones everyone else gives up on.

Frequency & fatigue management

We watch frequency on every ad and refresh creative before fatigue drags your CTR down and pushes costs up.

Reporting you can act on

Live data from Meta via Supermetrics, creative analysis via Motion, packaged through our own Howdify platform.

Scaling & optimization

We pour budget into proven winners, cut what doesn't work, and keep pushing — so spend scales without losing efficiency.

We took a wellness brand from $60k to $210k a month

Pure Shaka, a wellness retailer, needed paid social that drove real revenue without burning budget — in a category where $0.50–$0.80 CPCs are normal. We restructured the account into four location-aware campaigns, produced and tested fresh creative, and managed frequency tightly. In 18 weeks, monthly revenue grew 3.5× at a blended CPC of just $0.22.

3.5×Monthly revenue growth · $60k → $210k
$0.22Blended CPC · vs $0.50–$0.80 benchmark
672,975Unique people reached
7.07%CTR on the top video ad

One video ad did the heavy lifting

Our creative team built a single video — "A Natural Step Toward Everyday Wellness" — that became the workhorse of the account: $3,581 in spend at a 7.07% CTR and $0.13 CPC, roughly 3× more efficient than industry benchmarks.

We scaled it with a lookalike audience to extend reach without losing efficiency, while pruning a fatigued creative and reallocating that budget — no extra spend required. This is the kind of surgical optimization we run on every account.

WinnerVideo
"A Natural Step Toward Everyday Wellness"
Get 20% off your first order today
Spend$3,581
Clicks27,037
CTR7.07%
CPC$0.13
Shop now →

02Short-form videoChannel 2 of 4

Something new to post, every week

Faceless animation, 3D presenters, or you on camera. Ten reels we scripted, made and posted ourselves — tap one to play it.

Made and posted for SendDoggie, our own product — same scripts, same pipeline and same people as client work.

On camera without the work

You send us the raw footage. We turn it into a finished reel and post it.

We write the script

From the topics we agreed on the planning call. It arrives in a teleprompter you can run on your phone or laptop, so there is nothing to memorise and nothing to think up on the spot.

You press record

Your phone is fine. Stumble, restart, say the same line six times, cough, start again — leave every bit of it in. The messy takes are what we pick the best one from. Ten minutes of your day.

We do the rest

We cut the retakes and dead air, caption it, add the b-roll and graphics, make the cover, and post it to your channels on schedule. You see it before it goes out.

What the video channel includes

Faceless by default

Characters, 3D scenes and motion graphics. Nobody from your team has to be on camera, or even available.

A calendar, not one-offs

We meet weekly or monthly — your call — to agree the topics, then the month is planned against your launches and your season.

Cut for every platform

Vertical for Reels, Shorts and TikTok, with covers and captions written for each. Scheduled and posted to your channels.

03Email & retentionChannel 3 of 4

First orders that become second ones

You paid to win that customer once. Campaigns and store-triggered automations give them a reason to come back — run for you on SendDoggie, the email platform we build.

Campaigns written and designed

Launches, seasonal offers and newsletters. We restyle a template to your brand and write the copy. You approve a preview — we send.

The automations that pay for this

Welcome, abandoned cart, post-purchase, review request and win-back — wired to your Shopify, WooCommerce or Stripe events, running whether or not anyone is at a desk.

Deliverability looked after

Domain authentication (SPF, DKIM, DMARC), list cleaning, and unsubscribes and bounces suppressed before every send.

One report a month

What went out, what it earned, and what we are changing next month. No dashboard homework.

It stays yours
  • The account is created in your name, not ours
  • Your list, templates, automations and history stay yours
  • Outgrow us and you keep running the exact same setup

04Blogs & SEOChannel 4 of 4

Be the answer when they search

People searching for exactly what you sell land on somebody else, because that somebody wrote the article. We write it for you, every month.

We start from what people search

Keyword and competitor research first, so the articles answer questions your buyers are already typing.

Articles, monthly

Long enough to actually answer the question, written for a person to read, in your voice. Images, internal links and a call to action included.

The on-page work too

Titles and meta descriptions, heading structure, internal linking, image alt text, schema and the technical issues that quietly hold a site back.

Tracked, not assumed

Rankings, impressions and which pages are earning clicks, in the same monthly report as everything else.

An article becomes a newsletter

The month’s best post goes out to your list as a campaign, so the writing works twice.

An article becomes three reels

The strongest sections get scripted into short videos — same idea, different place, no new thinking.

An article answers the question twice

What a customer googles is usually what they would have emailed you. Now the page answers it at 2am.

From first call to every month after

1

A 15-minute call

What you sell, who buys it, what you have tried. For ads, we audit your account and show you where the money is leaking.

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2

We learn your brand

Colours, fonts, voice, products and offers. Everything we make afterwards comes out matching.

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3

We build the machine

Campaigns restructured, automations live, the content calendar agreed and the first month of video scripted and shot. Usually two weeks.

→
4

We meet, then we run it

A call weekly or monthly to agree what's next. You approve every ad, campaign, article and video, and the report lands at month end.

One monthly plan. No annual contract.

Marketing Essentials

Enough to stop the posting and the emailing going quiet.

$599 / month
  • SEO blogs: 4 articles a month, with on-page SEO
  • Content videos: 8 short-form videos a month
  • Ads: 1 Meta campaign managed (ad spend paid by you)
  • Email newsletter: 2 a month
  • Monthly report, in plain English
Book a call
Most popular

Growth

The weekly rhythm across every channel.

$999 / month
  • SEO blogs: 8 articles a month, with on-page SEO
  • Content videos: 16 short-form videos a month
  • Ads: up to 3 Meta campaigns managed (ad spend paid by you)
  • Email newsletter: 4 a month
  • Monthly report and planning call
Book a call

Marketing Partner

Everything, run as one team, with the search traffic that compounds.

$1,499 / month
  • SEO blogs: 12 articles a month, with on-page SEO
  • Content videos: 20+ short-form videos a month
  • Ads: full Meta account management (ad spend paid by you)
  • Email newsletter: weekly, plus retention automations
  • Monthly strategy call and reporting
Book a call

Only need one or two of these?

Pick the services you want and we'll quote a price for just those.

Book a call for a custom quote

Straight answers

Do you guarantee results?

No, and be careful of anyone who does. What we commit to is the work: the volume of video and email, the schedule, the quality, and a report that shows you exactly what happened. Whether it sells depends on your product, your price and your market, and those are yours, not ours.

If I am on camera, how much work is it?

About ten minutes a week. We send the script for the topics we agreed, set up in a teleprompter you run on your phone or laptop, and you read it. Fumble it, restart, repeat a line six times — send us the whole mess. Cutting the retakes is our job, and more takes gives us more to choose from. Your phone camera is good enough; we will tell you where to stand and which way to face the window.

Do I have to be on camera at all?

Not unless you want to be. Most of the work in the gallery above is faceless — characters, 3D scenes and motion graphics — so this channel can run without you ever appearing in a single video.

Who decides what the videos and articles are about?

We do it together on a planning call — weekly or monthly, whichever suits you. You bring what is going on in the business (launches, seasons, questions customers keep asking), we bring what is working on your channels and in search, and we leave with a calendar. Between those calls you do not have to think about it.

Who owns the videos?

You do. You get the finished vertical cuts, the covers and the captions, and we hand over the source files on request. Nothing is licensed back to us.

Is ad spend included?

No. These prices are for the work — running the ads, making the content, writing and sending the email, publishing the articles. The ad spend itself is paid by you, directly to the platform, and we will tell you honestly how much is worth spending at your stage.

How long does SEO take to do anything?

Months, not weeks, and anyone promising faster is selling you something. Articles typically start picking up impressions in six to twelve weeks and build from there. The on-page fixes land faster. It is the slowest of the channels, which is why every plan pairs it with channels that work sooner rather than selling it on its own.

How long am I tied in?

It is monthly. We ask for 30 days’ notice, mostly so the last month of content is finished and handed over properly. There is no annual contract.

Can you move my email list from Mailchimp or Klaviyo?

Yes, and it is free. Mailchimp and Klaviyo connect in one click, and contacts who unsubscribed or bounced stay suppressed. Coming from somewhere else, we migrate you by hand at no charge as part of setup.

Want results like these?

Get a free audit of your ad account, or a 15-minute call about your content — we'll show you what we'd change and what it could be worth, no strings attached.